AroundtheO Readership Survey

Where do you typically learn news about the University of Oregon? (190 answered)

- Online sources                                                     168 – 45 percent

- Newspapers                                                          63 – 17 percent

- TV or radio broadcast                                            26 – 7 percent

- Word of mouth from colleagues/friends               111 – 30 percent

- Other                                                                        2 – 1 percent

 

Have you ever shared a story that you read on AroundtheO with a colleague or friend? (190 answered)

- Yes                                                                      116 – 61 percent

- No                                                                         74 – 39 percent

 

How often do you visit AroundtheO when you're at work? (190 answered)

- Daily                                                                      15 – 8 percent

- Several times per week                                         20 – 11 percent

- Once or twice per week                                         45 – 24 percent

- Less than once per week                                       87 – 46 percent

- Never                                                                     23 – 12 percent

 

How often do you visit AroundtheO in your free time (non-work hours)? (189 answered)

- Often                                                                         3 – 2 percent

- Sometimes                                                             36 – 19 percent

- Rarely                                                                     65 – 34 percent

- Never                                                                      85 – 45 percent

 

How do you learn about stories on AroundtheO that may be of interest to you? (190 answered)

- By regularly checking the website                                     46 – 17 percent

- From UO Internal Communications Facebook posts         17 – 6 percent

- From aroundO Twitter posts                                                 9 – 3 percent

- From AroundtheO's periodic e-mails to faculty and staff   123 – 46 percent

- From colleagues                                                                  39 – 15 percent

- Other                                                                                    31 – 12 percent

 

How often do you receive e-mail messages from Human Resources, Parking and Transportation, the Office of Communications and others, with updates for UO faculty and staff? (189 answered)

- Too often                                                                27 – 14 percent

- About right                                                            132 – 70 percent

- Not often enough                                                    30 – 16 percent

 

What types of UO news and information do you enjoy most on AroundtheO (check all that apply)? (190 answered)

- Faculty and staff profiles or feature stories                          114 – 13 percent

- Stories about faculty/staff honors or awards                          57 – 7 percent

- Stories about events on campus                                          137 – 16 percent

- Stories about student achievements                                      78 – 9 percent

- Stories about alumni and others with UO connections           43 – 5 percent

- News about situations or events that may                            140 – 16 percent

   affect you directly

- Stories about rankings or comparisons of the UO and           56 – 7 percent

   its peer institutions

- Stories about campus projects                                              129 – 15 percent

- Stories that describe individual programs or                         100 – 12 percent

   research projects

 

What additional types of UO news and information do you enjoy most on AroundtheO (check all that apply)? (190 answered)

- Stories that describe the UO's positions on issues or its       103 – 21 percent      

   responses to news that may affect the university

- Stories about the university's status or its leadership              57 – 12 percent

- Stories about the unusual or quirky                                         99 – 20 percent

- Video interviews or photo galleries                                          62 – 13 percent

- Classified ads                                                                           50 – 10 percent

- "O Blog" posts                                                                           20 – 4 percent

- The aroundO Twitter feed                                                           9 – 2 percent

- Headlines of UO coverage by external media                           69 – 14 percent

- Other                                                                                          23 – 5 percent

 

What kinds of stories would you like to see more of on AroundtheO (check all that apply)? (190 answered)

- Features                                                                             70 – 21 percent

- Stories about academic programs                                      86 – 26 percent

- Stories about UO leaders                                                    39 – 12 percent

- Question-and-answer interviews with faculty/staff 76 – 23 percent

- Stories about UO athletics                                                   16 – 5 percent

- Other                                                                                    43 – 13 percent

 

Type your e-mail address in the box below if you'd like to be entered in a drawing for an AroundtheO travel mug. (125 answered)